Top 5 Social Apps on Android in Bulgaria Q1 2023

In the first quarter of 2023, the top social apps on the Android platform in Bulgaria showed diverse trends in downloads, revenue, and active users. Here’s a detailed overview of their performance.

TikTok TikTok experienced a relatively stable revenue stream, starting the quarter at about $24K and dipping slightly to around $19K mid-quarter before ending March with approximately $22K. Downloads showed a peak in late January at 26K, followed by a decline to 11K in the last week of March. The app maintained strong user engagement, with active users peaking at nearly 984K in early February and ending the quarter at about 930K.

Instagram Instagram’s revenue remained minimal, fluctuating between $13 and $27 throughout the quarter. Downloads saw a high of 12.8K in late January but dropped to 7.2K by the end of March. Active users remained fairly steady, starting at 955K and ending at around 942K.

Facebook Facebook generated modest revenue, peaking at $395 in early January and gradually decreasing to $180 by the end of March. Downloads were highest at 12.5K in late February but fell to 8.4K by the quarter’s end. The app consistently engaged a large user base, maintaining over 2.8M active users throughout the quarter.

Facebook Lite Facebook Lite did not generate any revenue during this period. Downloads peaked at 8K in late February but declined to 5.2K by the end of March. Active users saw a slight drop from 148K at the beginning of January to 140K at the end of March.

OmeTV – Video Chat Alternative OmeTV showed a consistent revenue trend, starting at $269 and ending at $374. Downloads peaked at nearly 3K in late January but decreased to about 2K by the end of March. Active users remained relatively stable, fluctuating between 20K and 23K throughout the quarter.

These insights highlight the varying performance of top social apps in Bulgaria on the Android platform during Q1 2023. For more detailed data and additional insights, visit Sensor Tower.